Magnet available at Cafe Press |
If it works for physicians and other businesses, it seems reasonable that giving away tchotchkes or swag would work for an Optimist Club. Perhaps a refrigerator magnet with the website address of the local Optimist Club would encourage the reader to go online and find out more. Maybe a water bottle, branded with the Optimist Club logo, will remind users about youth sports programs provided by the local club. Or my favorite tchotchke to receive might become the favorite of others. I love sticky notes - add an Optimist Club logo to a pack of sticky notes and they provide ongoing brand awareness.
I've heard of clubs that have pens and pencils that they hand out to students. Getting participants in Optimist Club events is equally important as attracting members so student items might make good giveaways too. Remember, it's all about raising awareness for the good things that Optimist Clubs do in local communities. So as fair and festival opportunities come around, think about getting an Optimist Club booth and sharing some stories and swag.
Tell your community members about what your Optimist Club does. And then ask them to join.
Find Optimist Swag here.
Note: I am not associated with any merchandise links in this post.