Richard Paul belongs to an Optimist Club

What does an Optimist Club newsletter look like?   There are at least 3,000 different answers to that question; that is as many answers as there are clubs.  I believe, however, they most often they serve as a bulletin and offer a quick look at what is happening and how to get involved with a nod to what's happened in the past. For clubs that publish weekly, their newsletter or bulletin serve for recording minutes and announcing the next meeting agenda. 

With the advent of desktop publishing software, some publications have become very professional.  I recently came across one that caught my attention, not only for the design, but also for its content.  The Optimist Club of Central Macomb, Michigan publishes a monthly newsletter that looks good, reads well and contains relevant information to help their club succeed. 

Tucked inside the Central Macomb Optimist Club newsletter is also a member feature insert.  It was this feature article, posted on a member's website, that brought me to their newsletter.  The highlight member of the month for December 2009 was Richard Paul, a motivational speaker who says we need to lighten up and use laughter to reduce stress.  I think he's a good fit with the Optimist Club mission. 

If you are sitting there thinking what a shameless self-promotion, please think again.  These connections are what make our Optimist Clubs grow.  Connecting with others who share our passion and care enough about their relationship with your club to promote it in an appropriate manner will help us spread our mission, add fans to our cause and recruit members for our club.  Don't just think about it; in 2010, please be sure to promote your members by adding a member feature article to your Optimist Club newsletter.