November 15, 2013

One more reason to get your Optimist Club online

I'm starting to see a  new challenge for Optimist Clubs and their publicity efforts. Just when they began to get more mentions in their local newspapers, the newspapers have put up paywalls. That's right; now in many locations, in order to see the good deeds and great pictures of your local Optimist Club at work you must be a digital subscriber to the newspaper.

The best way to overcome this obstacle and to continue to get positive stories about your Optimist Club in the media is to write about your projects yourself.

Start a blog, and like the Experience Optimism and PNW District Optimist Clubs blogs, your content will be available at all times.

In addition to stories, you'll be able to promote events, publish contact information, spread inspiration, and share optimism with others.

To get started, visit Blogger or and just follow through. It's pretty easy if you follow the instructions. However, we can also work together to get your Optimist Club online.

Would you like to work with me? Send a note now to Linda Vaught Jackson. I'd be honored to help your club create a public relations plan that helps it get noticed.

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