March 21, 2011

Enchantment: A lesson in optimism

I took my time reading Enchantment: The Art of Changing Hearts, Minds and Actions by Guy Kawasaki; and then I took even a little longer to write my review. The reason for my delay is what I have found most enchanting about the experience has been reading Kawasaki's updates on Facebook where he has epitomized the very art of influence; the very art of enchantment. 

There is nothing new about writing a how-to book on how to influence people. There is, however, value in writing a book that helps the reader transform into a person who influences others. We learn best when we see leaders doing what they say we should do, and that has been my greatest joy of reading Enchantment

Through the Enchantment Facebook page and other social media outlets, it has been easy to watch Kawasaki doing all the things he advocates and more: 
  • Smile and mean it. Boom ... there is a picture of Kawasaki grinning with crow's feet. 
  • Dress for a tie. Boom ... there is a picture of Kawasaki at the Cemetery, Cremation & Funeral Association's Meeting, appropriately attired for his audience. 
  • Make it personal. Boom ... there are snippets and stories on his blog, on Facebook and Twitter of how Kawasaki uses his advice to manage his life. 
  • Build an ecosystem. Boom ... there is Kawasaki at SXSW with his literal and figurative team. 
  • Diversify the team. Boom ... did you know there were 260 people involved in designing the cover of the book alone? 
Some are saying that Enchantment is the 21st century replacement for Dale Carnegie's How to Win Friends and Influence People.  Perhaps, but I rather think it is more of a blueprint for honest engagement with others in a world replete with networked relationships that are both enhanced and strained by technology. 

In this ever-evolving medium, guided by interactive rules and often abridged discussion, we have to be reminded always to take a positive approach.  Kawasaki effectively demonstrates something highly valued by Experience Optimism readers; a positive, optimistic approach to business and life is not only enchanting, it is the best path to follow.  

Read Enchantment: The Art of Changing Hearts, Minds, and Actions and follow the blueprint. You will discover that you can be positively enchanting – and more successful – too. 

You can buy Enchantment from your local bookseller or online through a choice of online retailers. 
Related Posts Plugin for WordPress, Blogger...


alabama alberta anguilla arizona arkansas arts B.W.I. barbados british columbia california canada day cayman islands ccdhh celebrations change charitable Christmas Trees childhood cancer campaign childhood literacy childhood wellness campaign children citizenship college colorado communication community building community development community service do the right thing donation doodle 4 google drug abuse easter education enchantment engagement essay contest experience optimism Facebook faith fellowship festival fishing fitness florida food drive football friend of youth friendship fundraiser fundraising generation gap georgia good government grand cayman gratitude Halloween happiness hawaii health and welfare healthy club checklist holiday hope idaho illinois indiana inspiration internet safety iowa iron eyes jamaica jay leno join an optimist club jooi joy junior golf kansas keep america beautiful kentucky leadership louisiana maine manitoba marketing maryland membership mentor michigan minnesota mississippi missouri Montana motivation music sunday n carolina n dakota nebraska new jersey new mexico new optimist club new york ohio oklahoma ontario opportunity optimism optimist club optimist clubs optimist creed optimist international optimist international convention optimist international foundation optimistic story of the day oratorical contest oregon outreach partnerships patriotism pennsylvania playground pnw district promotion public relations quebec quotes recognition recycling respect respect for law s carolina scholarship school supplies schools service clubs share optimism social media south carolina South Dakota st. maarten stories success talent show teachers Ted tennessee testimonials texas traditions twitter virginia volunteers w. virginina washington website wisconsin young adult youth appreciation youth safety youth sports