The power of online media has been put on display by "The Fantastic Flying Books of Mr. Morris Lessmore." As one of five nominations for the 2012 Academy Awards, this animated short film will reach more individuals than ever before.
I would say when Hollywood chooses to put their movies online for free consumption, it's a good day. However, this animated project was created by Moonbot Studios in Shreveport, Louisiana. Perhaps being far away from the major studios empowered them to reach out to new media and new channels.
The Fantastic Flying Books of Mr. Morris Lessmore from Moonbot Studios on Vimeo.
What does this have to do with an Optimist Club? Simple - Optimist Clubs are geographically diverse, and technology helps us reach more people in more locations than ever before. That should help us to connect more, share more stories, causes, ideas and allow us to solve problems together.
Vimeo is an alternative from popular and well-known YouTube. As an Optimist Club, you may want to use their free tools to broadcast your message. One of the benefits I've heard about is that on Vimeo, it is easier to keep your audience on your channel. In a world ever-shortening attention spans, I think you'll agree that keeping visitors long enough to hear your pitch is a daunting task. Find out more about Vimeo here and be sure to share your videos with me. Thanks.