What does $5.00 look like to you? According to Michael Norton, Associate Professor, Business Administration at Harvard University, college students think that $5.00 looks like a cup of coffee and that cup of coffee is likely to be purchased from Starbucks.
Professor Norton spoke recently at TEDxCambridge and his topic looked at spending habits of college students, among others, to determine if money really could buy happiness. The conclusion - most service club members know this already - money does buy happiness when you spend it on someone else.
In this TED talk, "How to buy happiness," Professor Norton discusses research that was conducted on college campuses and compares it to research from other settings around the world. Please watch and learn what makes people happy including college students with an extra five dollar bill.