According to New York Times technology columnist David Pogue, communications today are two-way and conducted in real time and if your business is doing anything different, you risk losing the attention of those in the millennial generation.
Although this video was aimed at those who wish to connect with the millennial generation, as a communicator, you can't stop there. Sure, individuals may have different communication styles based on their ages, but everyone wants to be included, have their voice heard, and know that what they contribute to the discussion matters.
It's called sharing and my friends, whether you are two or ninety-two, sharing never goes out of style. If your service club is perhaps noticing that fewer members seem to be involved lately, please take a look at the video and apply its message across all generations.
Even out that playing field and more people will show up to the game.
Thanks to Ragan.com for the tip: "How to grab millennials attention."