We all enjoy professional videos; that's why the movie industry continues to thrive as we hand over mega bucks to see the latest stars and stories on the big screen. However, today, we can all be videographers. The tools and resources are there for anyone who wants to give it a try.
Take a look at this 23-second clip taken at a recent gathering in the Pacific Northwest District - Optimist International where Judi Van Cleave was happy to give a plug about her Optimist Club and the Oregon City Pioneer Family Festival.
All you need to make this happen is a handheld video camera, a YouTube account and person who is passionate about the cause.
Oh, and please remember the wise words Brian Solis gave to attendees at the School of WOM, "Keep it significant and shareable (K.I.S.S.)." I find that I'm much more willing to watch, and share, a short video than a long one!