April 19, 2012

How to Achieve Enchantment NOW

In my sister blog, PNW District Optimist Clubs, I wrote about an effort to bring new Optimist Club members into your Optimist Club called a NOW event. NOW stands for New Optimists Welcome. Generally such an event is conducted around a meal and guests are treated to a presentation about Optimist Club projects as they learn what it's like to share the camaraderie of Optimist friends and colleagues.

The new twist on the NOW activity is to be bigger and grander. Clubs are encouraged to come together in their zones - a group of 4 or 5 clubs - to display their projects at one time. Sort of trade show style, it requires planning, coordination and a number of Optimist Club members who are willing to talk about what it means to belong to an Optimist Club. As club spokespersons, it really helps if these representatives are likable. I thought this might be a good time to introduce the likability infographic from Guy Kawasaki, part of the collateral provided during the rollout of the successful Enchantment (affiliate link) book.

Please scroll down and see what it takes to be enchanting. Can you apply these ideas to your Optimist Club?

Enchantment Infographic
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